Handmade items reflect the ideas, creativity, artistic skills, moods, vision and emotions of its craftsman maker. No two items are exactly alike. Variations in the materials, composition, textures physical appearance all form the essence of the item to make it one of a kind. Handmade items, because of their nature, can be customized to meet the individual needs of the consumer, whether that be material, style or makeup of the item itself.
Handcrafted items are made by artisans who support their local economy. They tend to source things as local as they can and thus support other local craftspeople or local companies.
So, go out and explore your local artisan talent and support them as well as your local economy, by buying their one of a kind unique handcrafted items, that meet your needs.
Mass produced items generally are made very similar to tight specifications, due in large part to economies of scale in the mass production process. When you buy a mass-produced item, it is the same as the Jones have, you may have a different colour or shape, but there are a lot of those same items of colour and shape out there.